How tarte built this send — a new launch email shipped as product hero on Thursday at 7pm, carrying a loyalty points offer. Below is HappyCohort's field-by-field extraction; the original creative is rendered at the end.
From: tartecampaignPreheader: “NEW tarte freckle stick™”
Offer
Loyalty points
Voice warmth
0.72
Sent
Thu · 7pm
Format
Product hero
How this send compares
When tarte does discount it averages 25.3% off — 4.6 points deeper than the set average of 20.7%. This send itself carries no offer.
Voice warmth 0.71 for tarte vs 0.69 across the set — right on the set median.
HappyCohort compares your emails against the brands you track: offers, voice, how often they send, creative, and delivery. We report what's in the emails — we don't rank or score.