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Solawave/Clinical Results/email teardown

Buy One ✨ Get One Free

How Solawave built this send — a clinical results email shipped as mixed / modular on Tuesday at 6am, carrying a bogo offer. Below is HappyCohort's field-by-field extraction; the original creative is rendered at the end.

From: SolawavecampaignPreheader: “Your free skincare tool is waiting. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ”
Offer
BOGO
Voice warmth
0.65
Sent
Tue · 6am
Format
Mixed / modular
How this send compares
  • Voice warmth 0.69 for Solawave vs 0.69 across the set — right on the set median.
01

Message & creative

Message theme
Clinical Results
Creative format
Mixed / modular
Secondary: Product hero
Secondary theme
Bogo Promotion
Hero headline
Skincare For Living In Your Best Light
Emotional appeal
aspiration
Calendar moment
Evergreen
Not tied to a seasonal window.
02

Offer

Mechanic
BOGO
Buy one get one, or other multi-buy deals.
Depth
Non-numeric
Promo phase
Launch
The sale opens and the main offer is shown.
Promo code
[redacted]
Minimum spend
None
Urgency
None
03

Voice & tone

Warmth0.65
ClinicalWarm
Formality0.45
CasualFormal
Reader focus0.72
“We”“You”
Expressiveness0.55
RestrainedExuberant

Reading grade 8.0 — the approximate US reading level of the body copy.

04

Call to action

Primary CTA
“Shop All Tools”
Destination
Collection
Links to a category or a grid of products.
Verb framing
Shop / Buy
Direct buying words — 'Shop now', 'Add to bag'.
CTA count
18
Multi-CTA layout
Primary destination URL
trk.solawave.co
No UTM tagging detected
Tracking domain
—
ESP fingerprint · Unknown
05

Deliverability posture

SPF
None
DKIM
Pass
DMARC
Pass
Policy: quarantine
One-click unsubscribe
Supported (RFC 8058)
Unsub scheme: https
From alignment
Aligned
Domain: root
Footer hygiene
postal address
06

Send timing

Day
Tuesday
Local hour
6am
Send type
campaign
One-off campaign
07

Claims & products

Claims extracted
  • “Award-Winning. Expert Approved.”ranking · substantiated
  • “726,000+ glowing customers”social proof · substantiated
  • “28 awards and counting”ranking · substantiated
  • “Medical Grade”efficacy · unsubstantiated
  • “60-Day Money Back Guarantee”guarantee · substantiated
  • “Expert-recommended”efficacy · unsubstantiated
  • “Professional Treatments, In Your Bathroom”efficacy · unsubstantiated
Products featured
  • LED Face Maskhero
HappyCohort

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08

The creative

The original email as it rendered in the inbox. Shown for reference and sandboxed — it is not part of the indexed analysis above.